About Us

At True Stitches, we believe every stitch tells a story- let us tell yours!

Founded by Hannah Buehler in 2020, True Stitches specializes in premium custom embroidery that transforms everyday apparel and accessories into lasting, personalized pieces.

What began as a way to celebrate the city of Buffalo and its passionate sports community has grown into a trusted apparel brand serving both retail and corporate partners near and far.

Our signature Buffalo football luxury embroidered apparel has become a favorite among Buffalo football fans across the globe, combining elevated craftsmanship with hometown pride.

Whether you're outfitting your team with branded apparel, promoting your business, celebrating a special event, or creating one-of-a-kind gifts, we're here to bring your vision to life with precision, creativity, and exceptional attention to detail.

We partner with businesses, organizations, and brands throughout the Buffalo area and beyond to create custom apparel, corporate merchandise, and promotional products that leave a lasting impression.

At the heart of everything we do is a passion for craftsmanship and modern design. From the first concept to the final stitch, we are committed to producing high-quality embroidery. Every order is crafted with care to reflect the pride, personality, and purpose of the people who wear it.

At True Stitches, we're more than an embroidery shop—we're your creative partner. No matter the size of your project, you can count on us for professional results, reliable service, and beautifully crafted products you'll be proud to wear, share, and represent.

As us about our custom embroidery and graphic options for your business!